IAB Canada Intensive, One-Day Course in Social Media Marketing and Web 2.0
The Interactive Advertising Bureau of Canada's NEW! Intensive, One-Day Course In Social Media Marketing, is a full 8-hours long, and is designed to simplify and demonstrate the many new channels of marketing, advertising and communication that make up the Social Media and Web 2.0 space.
Attendees will learn about Online Social Networks, RSS, Social Bookmarking/Tags, Consumer Generated Content, Blogs/Microblogs, Pod/Vidcasting, Social Applications, Widgets, Mashups and Wikis – and more importantly, how to leverage these marketing channels for optimal results.
Instructor:
Ryan Wolman, Creative Director, henderson bas.
Who Should Attend?
Online Social Media Marketing is especially important to:
- Advertisers
- Advertiser Brand and Product Managers
- Agency Creative and Media Directors
- Agency Media Buyers and Planners
- Agency Account Service Managers
- Research and Analytics Professionals
- Online and offline Publisher Sales and Marketing Professionals
- Other Business Owners (medium to large scale)
Course locations and dates are:
*NOTE: All locations for the Social Media Course are English only at this time.
**NOTE: Because seating is limited and based on venue, acceptance into the Course is on a first-come, first-serve basis.
